Thursday, February 4, 2010

Week 4 EOC Mad Men

I think Mad Men is more than just a television show. It’s a marketing and advertising tactic. The show as a whole gives you an in depth look about how marketers go about doing what it is they do. When he was fumbling with what he wanted his presentation to be about, he researched his topic in a different light each and every time. The waiter had told him that he loved to smoke and his mistress had said that people aren’t going to stop, and the consultant had done the medical research for him. With all of that he had managed to get around the uproar of health issues and cancerous side effects and then decided to advertise the product instead of marketing it.

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